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Posts Tagged ‘Video’

Even Addictive Games Promote Family Values

Word Count:
570

Summary:
While moderation and self-control may be important considerations when playing video games and online games, I believe a case can be made that some addictive games promote family values.

Keywords:
addictive games, board games, puzzles, Games, kid’s games, online games, video games, jigsaw puzzles,

Article Body:
There’s been much debate about the effect that video games and online games have in the development of our children and even in the socialization of adults. Reams have been written about the ways in which video games isolate youngsters and encourage a sedentary lifestyle. Some argue that, when adults play video games and online games to the exclusion of other activities, they effectively distance themselves from others and put up emotional barriers.

While moderation and self-control may be important considerations when playing video games and online games, I believe a case can be made that some addictive games promote family values.

Some people grow up in “game” families, and others do not. I’m from a family of avid gamers – and this was long before the advent of video games and online games. Some of my first memories are of going with my parents to their friends’ houses and sitting quietly while they played bridge all evening. My father worked in construction, and so was out of work during the winter. I fondly recall coming home from school and finding my mother, father, and my father’s best friend sitting around the table playing cutthroat pinochle. As I grew older, I spent many weekends up at a mountain cabin, playing hearts with eight or ten other people until the wee hours of the morning.

In our family, we didn’t only play card games. We played every kind of game imaginable – board games, travel games, Mah Jong, outdoor games – you name it. I was the reigning backgammon champion in my college dorm. We also were voracious puzzle solvers. I preferred cryptograms and anacrostics, while my grandmother solved crossword puzzles in pen until she was 94 years old. And, yes, when the first Ataris came out, my mother bought one and we spent countless hours playing Pong and Donkey Kong.

There’s no question in my mind that the addictive games we played united our family and taught us important life lessons. The first lesson, of course, was don’t cheat – and never play with cheaters. That has served me well in business. The second lesson was good sportsmanship: always play to win, but be gracious when you lose. That, too, has been an important life lesson. Even though I try my best, sometimes I don’t come out on top. The third lesson was about the importance of thinking ahead and strategizing to reach your goals. The fourth lesson was about partnerships and teamwork. I had to learn to be a team player, and sometimes a former adversary would become an ally at a moment’s notice.

Most of all, though, our family’s addictive game playing gave us an opportunity to be together, to have fun, and to laugh. We’re all highly competitive, but at the end of the day, we’re all friends.

My son has inherited my love of games and puzzles. To be honest, I couldn’t wait until he got old enough to start playing kid’s games. Like many parents, I played Chutes and Ladders until my eyes crossed! He plays his video games – but we play a lot of them together. We also do jigsaw puzzles together and enjoy working in puzzle books and magazines. He even creates puzzle books for his classmates using the class’ spelling words.

So, while people turn up their noses at addictive games, I say that they can teach important life lessons and instill great family values. Play on!

3 Main Reasons Why Video Advertising Is Becoming More Popular

Word Count:
540

Summary:
Video advertising is the new way to get the message out about your business, services or products. Here are the three main reasons why video advertising is currently one of the most popular internet marketing methods.

With increasing access to broadband connection, online video streaming as a form of advertisement is becoming increasingly popular. Different types of videos abound in the internet ? video emails, video instant messages, video broadcasts, and video blogs.

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Keywords:
Internet Marketing Training, SEO Training, Search Engine Optimisation Training, Search Engine Optimi

Article Body:
Video advertising is the new way to get the message out about your business, services or products. Here are the three main reasons why video advertising is currently one of the most popular internet marketing methods.

With increasing access to broadband connection, online video streaming as a form of advertisement is becoming increasingly popular. Different types of videos abound in the internet ? video emails, video instant messages, video broadcasts, and video blogs.

The idea is to create videos that could put out effective advertisements without alienating viewers who have not yet jumped into the online advertisement viewing bandwagon. Internet video blogging sites like YouTube get millions of hits a day so companies are beginning to consider every possible way to get these people who visit these video blogging sites to buy their products or avail of their services.

There are a lot of reasons why video advertising is becoming increasingly popular; here are some of these reasons.

Reason 1: Wide Coverage and Reach

With video advertising, you will be able to reach different people, young or old, male or female. Your advertising will reach millions of people, regardless of their age, sex, and race.

Thousands of websites generate interest from people worldwide. People, especially the younger generation, are cutting off on their other pursuits to give time to online social networks like MySpace and YouTube. YouTube alone has millions of viewers daily.

This opens a whole worldwide market for every business. It is no wonder why an estimated $400 million was spent for video advertising in 2006 alone. This figure is expected to increase in the coming years. With the majority of internet users preferring to purchase products online, more and more videos are created each year in response.

Reason 2: Videos Get the Message Across

Video messaging uses the audio-visual approach, so it’s more effective in getting any message across. People would generally respond more to both visual and audio stimulation.

If your video captures your viewer’s interest, you could expect a call, an order, or a hit on your site. Scientifically, it has been proven that the probability of people remembering any message is higher if the message was received through both sight and hearing.

Video messaging is a form of a personal communication to your target market. You can create all kinds of videos and send them via email or post them on your websites. You can create video instant messages, emails or blogs. It depends on what form of video marketing would be most effective for you.

Reason 3: Relatively Inexpensive

Online video advertising is not expensive. It is cheap yet it works. It means good business and more profit. It is cheaper than print ads or TV ads. You spend little for the worldwide market. You don’t need to have millions of dollars just so you can launch an effective and competitive video advertisement. This levels the playing field for home-based e-business owners like you.

Virtually all kinds of businesses can create their own online video advertisements, upload these videos on YouTube, and embed the streams into their own websites. In an instant, without even paying for a million dollar worth of video ad, small businesses can have video streaming and market to millions of users worldwide.

The corporate world understands the market power of internet video advertising. Web display ads and videos are going to generate a lot of income. Jupiter Research forecasts U.S. online spending to rise from 19.9 billion this year to about 36 billion in 2011. Most people who serf the web are looking for information.

The web brings a new phenomenon to advertising by presenting streaming video. The consumer can learn about a product, and the advertiser can feature as much content as he chooses. In terms of time and distribution the web is the best way to reach a large audience. For a business to have this type proximity to their customer has been unheard of before the web.

The market power of internet video advertising is felt across the globe, in such a way is not matched by any other media. The market power that the web offers a small business is the direct results of the technology section. The opening of this type communication is still gaining steam. A sizable surge in consumer confidence in the web as an information portal will occur as the secondary market of mobile devices grows.

Now you do not have to be at your PC to get the latest information on the web. The objective of advertising is to get your brand known. To do that you have to give the consumer reasons for using your product. In the advertisement you have to reflect your firm’s commitment to the customer and product. Internet video advertising helps you do it in a personal way.

What was once a Mom and Pop type business can blossom into a giant. The focus of the web is to offer a chance to fabricate a world wide business without moving outside of your base of operation. The important geographic advantage to having real estate on the web has to be the fact that you can be everywhere at one time.

Location is everything in some businesses and the bulk of web advertising is to give you a solid logistical foothold throughout the United States and abroad. The lack of a regional nature of the web coupled with a methodically packaged advertising campaign can be the most powerful tool to reach a diverse target market. This is what online advertising does that you are not likely to find anywhere else for the same price.

Online advertising shows you how to develop a new market outside of your location. Web streaming video is a way to reach in an emotional and interactive way a wide audience. It is the least expensive commercial for you to produce and show. Motion content can exist right alongside of static content. This is a way to get back into the saddle if your sales are lagging. It is time to explore the world of online advertising and invest in your future.

Do you run your own website? In today’s world, it is possible that you do. Many website owners are trying to capitalize on the popularity of the internet. That may involve creating a website that sell as particular product or creating a website that relies on online advertisements to make money. Whichever type of website you own, your website will need to have traffic. Without that traffic internet users will not buy your products or click on your advertisements. However, for many, getting internet traffic is easier said than done. Read the rest of this entry »

It is very important to remember certain essential points that lead to a successful TV commercial. Here are a few tips.

Writing the Script in a TV Commercial
During a TV commercial you have got a very limited time frame to capture your audience and you need to get your message across quickly. Therefore in order to grab your potential customer’s attention it is important that you use short punchy sentences. Long sentences can make the customer loose interest in your commercial. Read the rest of this entry »