Above And Beyond Promotion

Marketing Degree the Same as Advertising?

I am a high school senior, with very few days left, and I’m still very indecisive about my future. I am very interested in Advertising, but the college that I am looking at, only has a program in Marketing, are they the same? And, with a Marketing/Advertising Degree, what kind of jobs can I get into?

Is Postgraduate Diploma in Advertising & Marketing Management a good course for job market?

Amity University offers a one year PG Diploma in Advertising and Marketing. Please tell me whether this course has any career prospect. Does Amity provide any placement assistance? Is this course recognized by UGC?

What are the essential traits of a person working in advertising & marketing?

Recently i have been offered a job in the advertising industry. I do not possess any experience in this area, but i do have fair experiences towards marketing field.I am keen towards learning this feild that’s been offered to me,….but i do wish to know more of essential traits and knowledge in this area…

Are British businesses being forced to spend more money on advertising/marketing due to UK economic downturn?

Is this a good time to get involved in advertising and marketing? Does every cloud really have a silver lining?

Looking for job in marketing/ advertising with Branding as specilaization. Any references?

I am a PG Diploma holder in Brand Management frim ICFAi and MBA in marketing with 2.5 years of work ex

PLEASE!! do my mobile phone survey! for a college marketing research project, thank u!?

1. Are u a. male
b. female?

2. What is your age?
a.18-23 b. 24-29 c. 30-35 d. 36-40 e. 40+

3. Which network are you currently using?
a. Meteor ?
b. Vodafone ?
c. 3 mobile ?
d. 02 ?
e. Other ?

4. Please distribute 100 points among the following four mobile phone networks according to your degree of preference for each. Give each network at least 1 point and make sure that all points add up to 100.
______ O2 ______Vodafone
______ 3 Mobile ______ Meteor

5. Rank (1-7) your main considerations; 1 being your main consideration, 7 being what you consider the least, when buying a mobile phone?
Brand image ?
Price ?
Product design ?
Network quality ?
Functionality ?
Service ?
Promotional offers ?

6. Where is the first place you would seek information on the mobile phone of your
interest or that you are planning to purchase?
a. Brochures ?
b. Mobile phone retail staff ?
c. Internet websites ?
d. Word-of-mouth ?
e. Other (please specify) ? _________________

7. ‘ When buying a mobile phone, the product design and overall appearance is not important’. Do u

a.Disagree b. Neutral c. Agree d.Strongly agree e.Very strongly agree?
? ? ? ? ?
8. Around how much would you be willing to spend on a mobile phone?
a. €50-€100 ?
b. €101-€150 ?
c. €151-€200 ?
d. €201-€250 ?
e. Other ?

9. What was your main reason for purchasing a mobile phone?
a.To communicate with others ?
b. Work purposes ?
c. Entertainment features ?
d. Internet access ?
e. To keep in trend?
f. Other (please specify) ? ___________________

10. During what time period of the day or night would you usually make use of your phone the most by either texting and/or talking?
a. 7.00am-11.55am ?
b. 12.00pm-5.00pm ?
c. 5.01pm-9.00pm ?
d. 9.01pm-12.00am ?
e. 12.01am-6.59am ?

11. Do you personally feel advertising and other promotional activities have influenced your choice of mobile phone operator network?
a. agree b. disagree c. neither agree nor disagree

PLEASE!do my mobile phone survey for my marketing research project!!,next answer gets best answer!!?

1. Are u a. male
b. female?

2. What is your age?
a.18-23 b. 24-29 c. 30-35 d. 36-40 e. 40+

3. Which network are you currently using?
a. Meteor ?
b. Vodafone ?
c. 3 mobile ?
d. 02 ?
e. Other ?

4. Please distribute 100 points among the following four mobile phone networks according to your degree of preference for each. Give each network at least 1 point and make sure that all points add up to 100.
______ O2 ______Vodafone
______ 3 Mobile ______ Meteor

5. Rank (1-7) your main considerations; 1 being your main consideration, 7 being what you consider the least, when buying a mobile phone?
Brand image ?
Price ?
Product design ?
Network quality ?
Functionality ?
Service ?
Promotional offers ?

6. Where is the first place you would seek information on the mobile phone of your
interest or that you are planning to purchase?
a. Brochures ?
b. Mobile phone retail staff ?
c. Internet websites ?
d. Word-of-mouth ?
e. Other (please specify) ? _________________

7. ‘ When buying a mobile phone, the product design and overall appearance is not important’. Do u

a.Disagree b. Neutral c. Agree d.Strongly agree e.Very strongly agree?
? ? ? ? ?
8. Around how much would you be willing to spend on a mobile phone?
a. €50-€100 ?
b. €101-€150 ?
c. €151-€200 ?
d. €201-€250 ?
e. Other ?

9. What was your main reason for purchasing a mobile phone?
a.To communicate with others ?
b. Work purposes ?
c. Entertainment features ?
d. Internet access ?
e. To keep in trend?
f. Other (please specify) ? ___________________

10. During what time period of the day or night would you usually make use of your phone the most by either texting and/or talking?
a. 7.00am-11.55am ?
b. 12.00pm-5.00pm ?
c. 5.01pm-9.00pm ?
d. 9.01pm-12.00am ?
e. 12.01am-6.59am ?

11. Do you personally feel advertising and other promotional activities have influenced your choice of mobile phone operator network?
a. agree b. disagree c. neither agree nor disagree

PLEASE!!do my quick mobile phone survey!its urgent!,its for a college marketing research project,thank u!!?

1. Are u a. male
b. female?

2. What is your age?
a.18-23 b. 24-29 c. 30-35 d. 36-40 e. 40+

3. Which network are you currently using?
a. Meteor ?
b. Vodafone ?
c. 3 mobile ?
d. 02 ?
e. Other ?

4. Please distribute 100 points among the following four mobile phone networks according to your degree of preference for each. Give each network at least 1 point and make sure that all points add up to 100.
______ O2 ______Vodafone
______ 3 Mobile ______ Meteor

5. Rank (1-7) your main considerations; 1 being your main consideration, 7 being what you consider the least, when buying a mobile phone?
Brand image ?
Price ?
Product design ?
Network quality ?
Functionality ?
Service ?
Promotional offers ?

6. Where is the first place you would seek information on the mobile phone of your
interest or that you are planning to purchase?
a. Brochures ?
b. Mobile phone retail staff ?
c. Internet websites ?
d. Word-of-mouth ?
e. Other (please specify) ? _________________

7. ‘ When buying a mobile phone, the product design and overall appearance is not important’. Do u

a.Disagree b. Neutral c. Agree d.Strongly agree e.Very strongly agree?
? ? ? ? ?
8. Around how much would you be willing to spend on a mobile phone?
a. €50-€100 ?
b. €101-€150 ?
c. €151-€200 ?
d. €201-€250 ?
e. Other ?

9. What was your main reason for purchasing a mobile phone?
a.To communicate with others ?
b. Work purposes ?
c. Entertainment features ?
d. Internet access ?
e. To keep in trend?
f. Other (please specify) ? ___________________

10. During what time period of the day or night would you usually make use of your phone the most by either texting and/or talking?
a. 7.00am-11.55am ?
b. 12.00pm-5.00pm ?
c. 5.01pm-9.00pm ?
d. 9.01pm-12.00am ?
e. 12.01am-6.59am ?

11. Do you personally feel advertising and other promotional activities have influenced your choice of mobile phone operator network?
a. agree b. disagree c. neither agree nor disagree

Whats a good attention getter to write the letter below?

Assume the role of vice president of marketing for Krisbee Snax, a midsized snack food manufacturer in the Northeast. Your company is introducing a new snack food. The snack food industry is very competitive, and you believe your best chance to introduce the new product, Krisbee Korns, is to get grocery stores to feature the tasty, low-fat snacks on their end-of-aisle displays. Your company has a good reputation for quality snacks, and this new product promises to be a top seller. However, most grocery stores reserve the end-of-aisle display space for the bigger food companies in the industries.

You are willing to offer a sizeable discount (50 percent) in the price you charge retailers for the new product in exchange for this prime location in their stores during the month of September. In addition to this promotional allowance, you also plan a big advertising campaign for this new product, which should increase their sales even more.

Write a letter to Ms. Betty Eagleston, corporate buyer for Thriftway grocery store chain, persuading her to feature Krisbee Korns on the end-of-aisle displays in Thriftway stores during the month of September. Write to her at the corporate headquarters located at 4815 Crane Creek Road in Avondale, WV 24811.

Help on my landscaping and construction business plan i need answers under each topic please help asap.?

Promotion

How will you get the word out to customers?

Advertising: What media, why, and how often? Why this mix and not some other?

Have you identified low-cost methods to get the most out of your promotional budget?

Will you use methods other than paid advertising, such as trade shows, catalogs, dealer incentives, word of mouth (how will you stimulate it?), and network of friends or professionals?

Should you have a system to identify repeat customers and then systematically contact them?

How much will you spend on the items listed above? Where will this money come from?

Image

What image do you want to project? How do you want customers to see you?

What plans do you have for graphic image support? This includes things like logo design, cards and letterhead, brochures, signage, and interior design (if customers come to your place of business).

Pricing

Explain your method or methods of setting prices.

Compare your prices with those of the competition. Are they higher, lower, the same? Why?

For most small businesses, having the lowest price might take away from profit margin; large competitors can under price you anyway.

Will you have average prices and compete on quality and service?

Does your pricing strategy fit with what was revealed in your competitive analysis?

How important is price as a competitive factor? Do your intended customers really make their purchase decisions mostly on price?

Proposed Location

Is your location important to your customers? If yes, how?

If customers come to your place of business:

Is it convenient? Parking? Interior spaces? Not out of the way?

Is it consistent with your image?

Is it what customers want and expect?

Where is the competition located? Is it better for you to be near them (like car dealers or fast food restaurants) or distant (like convenience food stores)?

What qualities do you need in a location? Describe the type of location you’ll have.

Physical requirements:

• Amount of space
• Type of building
• Zoning
• Power and other utilities
Access:

Is it important that your location be convenient to transportation or to suppliers?

Do you need easy walk-in access?

What are your requirements for parking and proximity to freeway, airports, railroads, and shipping centers?

Include a drawing or layout of your proposed facility if it is important, as it might be for a manufacturer.

Construction? Most new companies should not sink capital into construction, but if you are planning to build, costs and specifications will be a big part of your plan.

Cost: Estimate your occupation expenses, including rent, but also including maintenance, utilities, insurance, and initial remodeling costs to make the space suit your needs.

What will be your business hours?

Distribution Channels

How do you sell your products or services?

• Retail
• Direct (mail order, Web, catalog)
• Wholesale
• Your own sales force
• Agents
• Independent representatives
• Bid on contracts
……I need answers for these in your opinion for a business plan for a landscaping and construction company please help

Franchise agreement help please?

- you are the entrepreneur with 500,000$ to invest in a franchise. Assume that you have the educational and business experience needed for this venture.
- research and evaluate a franchise opportunity that is of interest to you
-write a one page report answering the questions below
-include the name, decription of the business and tell me why you chose that particular franchise

* what does the initial frnachise fee cover? Does it include a starting inventory of supplies and products?
*are all trademarks and names legally protected?
*who selescts the location of your business?

*are you assigned an exclusive territory?

*is the franchise required to purchase equipment and supplies from the franchisor or the other suppliers?
*under what conditions can the franchisor and or the franchisee terminate the franchise agreement?
*can the franchise be assigned to ehirs?
*who provides and pays for advertising and promotional items

Conlcusions: now that you have researched this company, do you think that buying this franchise would be a viable option for you?

I HAVE NO IDEA WHERE I AM SUPPOSED OT FIND ALL THIS INFORMATION. any help is great.

Where can I find in depth info about franchises? DEFINITE 10 points to best answer!?

Hi,
I’m looking to find a franchise available in NC that goes into depth describing its information. When I mean in depth, I mean answering these questions…

1.What does the initial franchise fee cover? Does it include a starting inventory of supplies and products?
2.How are the periodic royalties calculated and when are they paid?
3.Are all trademarks and names legally protected?
4.Who selects the location of your business?
5.Are you assigned an exclusive territory?
6.If the territory is not exclusive, does the franchise have the right of first refusal on additional franchises established in nearby locations?
7.Is the franchisee required to purchase equipment and supplies from the franchisor or other suppliers?
8.Under what conditions can the franchisor and/or the franchisee terminate the franchise agreement?
9.Can the franchise be assigned to heirs?
10.Who provides and pays for advertising and promotional items

I’ve visited many websites and they have some information. You have the option to give them you’re info to be mailed something, but I honestly don’t have time for that considering its for a class. Has any ever requested info from them? Was it emailed or snail mailed?

Thanks!

*****DEFINITE 10 POINTS TO BEST ANSWER***** SO PLEASE ANSWER

Fixed vs Variable Expenses Breakdown?

I need to allocate specific expenses between fixed and variable expenses buckets. Could anyone check the breakdown below and let me know if I am on the right path?

Operating Expenses

Variable Expenses
Custom Product Design (per unit fee)
Distribution and Installation
Hourly Wages/Commissions
Inventory
Manuals
Office Supplies
Transportation Costs (incl.shipping charges to obtain raw materials and transportation costs of delivering products to customers)

Fixed Expenses
Accounting Services
Advertising
Trade Shows & Events
Promotional Expenses (brochures, sell sheets, etc)
Travel Expenses (gas, hotels, meals)
Management Salaries
Rent
Telephone
Utilities
Depreciation
Loan Payments

Total Operating Expenses

English natives! Does this short text need to be edited before publishing online? Thanks in advance?

Free Credits To Advertise Your Website!

Increase traffic to your Web site with Google And MSN — FREE with your purchase! ($20+25$=$45)
Google and MSN (Live) search engines make it easy to reach online users already searching the Net for information about your products and contents.
You can advertise your website for free and attract more visitors to your website. These promotional credits are non-transferable and may not be sold or bartered. Advertisers will be charged for advertising that exceeds the promotional credits. You will need to suspend your ads if you do not wish to receive additional charges beyond the free credit amounts.

Neeedd help with ECONOMIC one last time!!! any help will be great.. thank you so much!!! appreciate the help?

1.The difference between the short-run and the long-run production function is:
a.three months or one business quarter.
b.the time it takes for firms to change all production inputs.
c.the time it takes for firms to change only their variable inputs.
d.more information is required to answer this question.

2.Which of the following statements about the short-run production function is true?
a.MP always equals AP at the maximum point of MP.
b.MP always equals zero when TP is at its maximum.
c.TP starts to decline at the point of diminishing returns.
d.When MP diminishes, AP is at its minimum point.
e.None of the above is true.

3.Assume a firm employs 10 workers and pays each $15 per hour. Further assume that the MP of the 10th worker is 5 units of output and that the price of the output is $4. According to economic theory, in the short run
a.the firm should hire additional workers
b.the firm should reduce the number of workers employed
c.the firm should continue to employ 10 workers.
d.more information is required to answer this question.

4.A firm using two inputs, X and Y, is using them in the most efficient manner when
a.MPX = MPY
b.PX = PY and MPX = MPY
c.MPX/PY = MPY/PX
d.MPX/MPY = PX/PY

5.Average fixed cost is
a.AC minus AVC
b.TC divided by Q
c.AVC minus MC
d.TC minus TVC

6.Diseconomies of scale can be caused by
a.the law of diminishing returns.
b.bureaucratic inefficiencies.
c.increasing advertising and promotional costs.
d.all of the above.

7.Which of the following cost relationship is not true?
a.AFC = AC – MC
b.TVC = TC – TFC
c.the change in TVC divided by the change in Q = MC
d.the change in TC divided by the change in Q = MC
8.When a firm produces at the point where MR = MC, and the price of its product is higher that the cost per unit, the profit that it is earning is considered to be
a.maximum
b.normal
c.above normal
d.below normal

9.Which of the following is not characteristic of perfect competition?
a.A differentiated product
b.No barriers to entry
c.Large number of buyers
d.Complete knowledge of market price

10.Suppose a firm is currently maximizing its profits (i.e., following the MR = MC rule). Assuming that it wants to continue maximizing its profits, if its fixed costs increase, it should
a.maintain the same price
b.raise its price
c.lower its price
d.not enough information to answer this question

11.Which of the following is true about a monopoly?
a.Its demand curve is generally less elastic than in more competitive markets.
b.It will always earn economic profit.
c.It will charge the highest possible price.
d.It will always be subject to government regulations.

12.If an oligopolistic firm decides to raise its price,
a.other firms will automatically follow.
b.none of the other firms will follow.
c.other firms may follow if it is the price leader.
d.None of the above.

13.If nothing else changes, an increase in fixed cost will
a.decrease the break-even quantity point.
b.increase the break-even quantity point.
c.will have no effect on the break-even point.
d.may either increase or decrease the break-even point.

14.The degree of operating leverage can be defined as
a.the change in profit for a $1 change in quantity.
b.the change in quantity for a $1 change in profit.
c.the percentage change in quantity for a given percentage change in profit.
d.the percentage change in profit for a given percentage change in quantity/sales.
15.If a company wants to break-even at 20,000 units, its variable cost per unit is $3, and its fixed cost per period is $40,000, its selling price per unit will have to be
a.$5
b.$5.50
c.$6
d.$6.50

16.For a given percentage change in sales, the higher the degree of operating leverage,
a.the higher will be the percentage change in profit.
b.the lower will be the percentage change in profit.
c.the higher will be the absolute change in profit.
d.the lower will be the absolute change in profit.

17.Prices under an ideal cartel situation will be equal to
a.monopoly prices.
b.competitive prices.
c.prices under monopolistic competition.
d.marginal cost.

18.Barometric price leadership exist when
a.one firm in the industry initiates a price change and the other may or may not follow.
b.one firm imposes its best price on the rest of the industry.
c.all firms agree to change prices simultaneously.
d.one company forms a price umbrella for all others.

19.When state universities charge higher tuition fees to out-of-state students than to local students, the universities are practicing
a.first-degree discrimination.
b.second-degree discrimination.
c.third-degree discrimination.
d.fourth-degree discrimination.

20.If a product which costs $8 is sold at $10, the mark-up is
a.$2.
b.25 %.
c.20 %.
d.impossible to determine.

21.Moral hazard is the
a
21.Moral hazard is the
a.outcome of a Prisoner’s Dilemma.
b.result of market signaling.
c.risk associated with a Dutch auction.
d.risk that one party to a contract may alter its post-contract behavior to the detriment of another party.

22.The Prisoner’s Dilemma is an example of
a.market signaling.
b.a zero-sum game.
c.a non-zero sum, noncooperative game with a dominant strategy.
d.adverse selection.

23.A proposed project should be accepted if the net present value is
a.positive.
b.negative.
c.larger than the internal rate of return.
d.smaller than the internal rate of return.

24.Other things being equal, the higher the cost of capital,
a.the higher the NPV of a project.
b.the higher the IRR of the project.
c.the lower the NPV of the project.
d.the cost of capital has no effect on the NPV of the project.

25.Two projects have the following NPVs and standard deviations:
Project AProject B
NPV200200200
Standard deviation 75 100
25.Two projects have the following NPVs and standard deviations:
Project AProject B
NPV200200200
Standard deviation 75 100
A person who selects project A over project B is
a.risk seeking.
b.risk indifferent.
c.risk averse.
d.None of the above.

26.A stock whose rate of return fluctuates less than the rate of return of a market portfolio will have a beta that equals
a.1. ; b.less than 1.; c.more than 1.
d.Either A or C above.

27.The internal rate of return of a project can be found
a.by discounting all cash flows at the cost of capital.
b.by averaging all cash inflows, and calculating the interest rate, which will make them equal to the average investment.
c.by calculating the interest rate, which will equate the present value of all cash inflows to the present value of all cash outflows.
d.None of the above.

Guys can you look at my mates resume at tell me what you think..?

cover letter:
Dear Sir / Madam,

Please accept the attached resume for the post of Marketing Executive as advertised in the — on the 9th of December 2006. I am a highly motivated and ambitious professional who believes in doing any task to the best of my knowledge and ability.

I have a number of years of experience in sales, marketing and relationship building. As a marketing person, I have taken part in brand message promotional campaigns, advertising, market research and intelligence, as well as numerous sales presentations. In my relationship building role I had the opportunity to work on brokering new relationships between the UK Universities and local educational institutions both from the government and the private sector. Promoting educational products and building relationships throughout my career, I had the right attitude, professionalism and confidence to carry out my responsibilities, various assignments and projects in this role successfully. I also had
to deal with customers of varying backgrounds and expectations, from those locally, the nearby countries, to the UK. Being an enthusiastic learner, I am confident that I will be able to pick the business up quickly and will be able to fit right in and offer the best of myself to the company. I would really appreciate the opportunity to make the move to the risk management and quality sector and given my strengths in interpersonal, presentation and relationship building skills, I have no doubt that I will be an asset to XXX.

Thank you for taking the time to review my credentials and experience in my attached resume. I am contactable via email or cell, if you’d like to arrange for an interview or should you have any questions.

Yours Faithfully
resume:

Application for the post of Marketing Executive

Summary

•Over ten years’ experience in Customer Relationship Management in the service sector.
•Service oriented with Sales and Marketing experience to front line and corporate clients.

Key Areas of Expertise

•Analytical thinking – able to analyse issues from different angles and solve problems by being resourceful; had conducted market research where clients were shown the weak areas that needed improvement and highlighted new growth areas in other segments of the market for future investments.
•Communication skills and Relationship – good writing skills; excellent interpersonal communication skills and CRM capabilities; strong believer of using networking as a tool for communication to instill brand loyalty that will lead to lasting relationship.
•Organization & Presentation – have played an important role in gathering, analysing, interpreting and reporting market intelligence findings to clients an
•Able to work Independently – able to work independently with little supervision and also as part of a team; likes challenges and motivated by achievements.
•Market Intelligence experience – set up Market Intelligence and Information data bank for team’s use

Work Experience

•2005 – 2006, Education UK Manager
Main responsibilities: Report market performance and Manage relationship building activities.

-Kept tab of market developments by constantly scanning media for information and networking with other education players.
-Advised UK member institutions who were interested in establishing partnership with Singapore private or public sector educational institutions and helped to broker relations between them.
-Handled university-bound student and parent enquiries and helped them with their choice of universities by alleviating their fear of investing in an unknown country.
Achievements:
-Instrumental in setting up Market Intelligence and Information Datab
Work involved keeping tab of all the major and minor education players in the industry and judge from the analysis on which direction they would take next. These information would be used by the directors, managers and executives to advise our UK clients who had business interests in Singapore

•2003-2005 Postgraduate Programmes Executive

Main responsibilities: Sales and Marketing of educational products

Promoted postgraduate programmes on behalf of partner UK universities in Singapore. This included:
Providing advise to the universities on the general performance of the market, economic conditions and competitors; Formulating promotional plans; Managing each client’s promotional budget; Student management; Events management; Reporting the success of each promotional activity and performance of their portfolio to the clients (UK universities).
Achievements:
-During the post SARS period, the training industry was struggling as staff training budget was cut,
As a result the demand for our postgraduate programmes was on the decline. Clients were not willing to spend extra and threatened to withdraw. The task of making them keep their investment in Singapore was challenging.

-I immediately conducted a market study and realised the problem of poor sales was not so much due to the economy but rather the marketing tools used. I advised them to segment the market and adopt niche marketing to increase sales figures and lower their operational cost.

-I helped them to establish contacts with local organisations and partners within our network who had similar interest and audience base, and coordinated our promotions together with theirs’ for maximum publicity. Client was pleased as numbers increased form 7 participants to over 100 with the new strategy.

•2000 – 2003 Training Consultant, Management Development Institute of Singapore
Main responsibilities: Selling corporate seminars and training programmes for member organisations s
•IT Skills
-Microsoft applications such as MS Word, Excel, PowerPoint, some Access, Outlook Express, Lotus Notes.

•Educational Qualifications:
-Bachelor’s Degree in Business Administration, Finance Minor
-Diploma in Business Administration, Marketing
-GCE ‘O’ Levels

•Interests:
Current affairs and global concerns; reading; traveling

•Salary:
Expected Salary –open for negotiation.

•References:

Promotional Hockey Posters?

I see at local hockey shops all the time large posters advertising a new line of gear, a certain brand name, or certain players. Is there a way to buy these commercially? Or are they only given to a dealer of that product?

Suggest a Book for “Marketing of Financial Services”?

Can anybody arrange/suggest a book titled “Marketing of Financial Services” that covers almost every thing as written below ? Give the name and publisher of the book.

· State the Product mix in the financial services

· What is market segmentation? How would you segment the market for the financial services?

· Explain the applications of marketing concept in financial services. State the environmental factors affecting the marketing of financial services.

· Explain the stages of product life cycle in marketing of financial services.

· What do you understand by services guarantee and assurance in final services?

· What is sales promotion? state the types with reference to financial services

· Explain the factors affecting in the selection of the adult media in marketing of financial services.

· What is pricing? state the objective of pricing of services

· Distinguish between the service marketing and product marketing.

· Discuss the buyer behavior with reference to financial services.

· Discuss the various stages involved in TQM in the financial services.

· Describe briefly the role of media and advertising in marketing of financial services.

· Explain in detail the various stages adopted in marketing research relating to financial services.

· Explain the characteristic features of financial services.

· What do you understand by pricing of bank precedents? How are prices determined for banking products?

· Suggest a suitable promotional mix for an insurance product.

· What do you understand by marketing information system? Discuss its role in marketing research. State the benefits of marketing information in financial services.

· Explain the marketing mix of banking services

· How will you maintain customer loyalty in insurance business?

· What is service advertising? Explain its significance.

· Discuss the relevance of marketing concepts in the present day financial services markets.

· Financial services providers can influence the environment for the development of the economy – elaborate

· Explain customer loyalty with reference to marketing of financial services.

· Examine the application of branding related to the financial services.

· State the objectives of financial advertising.

· Examine the application of elements of marketing mix in financial services

please help me with this advertisement survey?

1. what opinions do you have about advertisements?
2. do advertisements help you obtain information about products or services?
3. what brands or logos do you see most often advertised?
4. what types of promotional gimmicks do you like?( puzzles, word searches, mazes, games, health tips, recipes, cartoons,celebrity, music etc.

please don’t forget to write your age

Promotional Ideas for Small Business?

I’ve been running my own jewelry business for a couple of years. It’s mainly a side hobby thing that I do – it certainly doesn’t make enough money to constitute a second job, though we do parties and craft shows. People like our products, and we have a nice base of customers that know us well.
This year I’d like to find some free places to advertise my business and its website, and perhaps some craft consignment places?
I already am on etsy (just a few items for now), I have a website with a domain matching the name of my business, and I am opposed to using ebay because fees are much too high.
I am wondering if anyone knows of other sites like etsy, or places to put up pages free that can advertise my business?
I have an LJ about to be published, and a page attached to my facebook. I also have a myspace for our business.
Other suggestions are appreciated.
Also, if anyone knows of craft consignment places in Massachusetts or southern NH, that would be also appreciated.