Above And Beyond Promotion

Posts Tagged ‘cost’

When companies are trying to advertise on the cheap one approach that might come to mind is mobile advertising. This type of marketing is great for cross country advertising as well as local advertising. When you compare other forms of media to mobile advertising it is clear that the cost is much less expensive and the retention rate is higher. It also is the form of marketing that has shown the most recent growth. The benefits for mobile marketing are great and offer fantastic visibility and impact along with very high exposure. Mobile advertising, especially when compared to that of other types of advertising includes greater benefits such as the fact that they offer high exposure, they send messages to the consumer that are consistently reinforced, it can be as targeted as you want it to be. This could be narrowed down to an area as small as a zip code. Think about it, mobile advertising covers a much bigger territory than stationary billboards. Read the rest of this entry »

One of the more intriguing ideas in site promotion is to develop a secondary website that is essentially designed to provide a no cost service to customers.

Some sites I have visited recently are geared almost exclusively to meeting the needs of site visitors. The site owners may not even have the personal expertise to meet the needs, but they have worked to develop a community of individuals who can. Read the rest of this entry »