Above And Beyond Promotion

Posts Tagged ‘Campaign’

All political candidates may not agree on political, societal or economic issues, but it is safe to infer political candidates agree that a successful political campaign builds public support and success. Read the rest of this entry »

According to a recent article by Jim Kuhnhenn, presidential candidates are planning to spend more than ever before on advertising. For instance, Kuhnhenn says Barack Obama has spent more than “$2.7 million in ad spending in Iowa alone, according to data compiled by other presidential campaigns.” He added that most of the candidates’ advertising dollars will be spent on television and radio ads, especially in Iowa and New Hampshire. Perhaps these candidates and their campaign organizers should also consider spending money on political promotional products. Read the rest of this entry »

In the world of today, you will be hard pressed to find someone to argue that advertising is ineffective. The evidence is all around. We are bombarded with advertisements telling us how we need to have each and every product. Have you ever stopped and wondered why? The answer of course is because it works. Multinationals don’t spend millions every year to lose money, on the contrary big companies spend money because their Harvard MBA accountants tell them that they end up way ahead. The truth is that if you are not advertising you and your business are probably missing out. Read the rest of this entry »