Above And Beyond Promotion

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It depends on what you are trying to communicate. Is it a branding message for the entire hospital, is it to promote a specific specialty, or the quality of the doctors, etc. Who is the target? In general billboard messaging should be mostly visual with some short text. I would try to appeal to your target’s emotions.

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i dunnno, cause sometimes it’s just cute having a logo printed on you. who knows why. but that’s just the wayyyy people roll. show off the labels you’re wearing ;] i’ve been told i’m a walking billboard for juicy & i love it.

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Within an ad agency all media placements are marked up 15% of the net that the vendor is charging the agency. The client is billed a gross amount, meaning that will include the mark up. For example- if a billboard cost $5,000 net per month to the agency, we will in turn charge the client $5,882.35 gross per month ($5,000 net divided by .85 = $5,882.35 gross). On the production side of things, meaning the cost to produce the vinyl that will be going on to the billboard the agency will mark that cost up by 20% of the net cost to bill the client gross. For example- If you have one 14 x 48 billboard that will cost $2,000 to the agency to produce the vinyl that goes onto the space then we will charge the client $2,500 per vinyl ( $2,000 net divided by .80 = $2,500 gross). If you want a really good OOH company to work with try Matrix Media, they handle many different kinds of OOH all over the country for placement and production. They are great to work with and make things easy especially if you are placing OOH in many markets and will provide you with agency pricing. Many agencies use them as a vendor. Good Luck!

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I don’t know off the top of my head, but I’m curious too. I know it’s based on the size and the location of the sign, and that about 100 new signs have been added on the coast in various locations in the past couple of years (article recently in the Eugene Register Guard as I recall). The only one I that come to mind are the Mill Casino ones from Reedsport and south to near Bandon.

Update: I wasn’t able to find the actual costs, but there are two companies that have the billboards – Century and Meadowoutdoor. Most of the signs are for the casinos. But one was for the city of Gold Beach. You might call and ask if there is a difference in price for non-profits (like a chamber of commerce) and try both companies to see if their pricing is different.

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Had the same issue myself, we filled out the “join out mailing list” at www.forgivenenergy.com and the sales person called me back 2 days later. Pretty cool people, they set me some sample cans for free and then I ordered a case from them directly. Probably the best energy drink I have tasted so far and the reasoning behind it is pretty cool as well. Hope this helps ~Sam

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It’s by by Lieven Van Baelen from La PAC (lapac.fr). Here’s a link to the ad.
http://www.youtube.com/watch?v=Ol30K5Ij1s4

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You have to have significant traffic to attract the big time advertising networks. If you have pages that talk endless and specifically about shoes, then adsense advertisements selected by Google would be shoe related but you can’t control the brand that appears (Nike?)

Here’s one relatively small time banner ad brokerage that should pay OK, there rates chart should give you an idea of the sort of traffic they expect. buysellads.com/buy

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You should talk with your manager, every company is set up differently and a lot of the times, companies have national account reps that have the right contacts and skills to go after different agencies. If you are allowed I suggest networking and trying to get a face to face meeting to give them information to get back to you.

Here are a few links that should help:

http://articles.directorym.com/How_To_Market_Your_Products_or_Services-a852389.html

http://www.adcomarketing.com/Article/Adco-Promotional-Product-Services.html

good luck!

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For your information visit http://net-new.blogspot.com/ and search

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Welcome to the Real World of Business

Yes, they are ‘looking out for number one’ .. if he doesn’t like the ‘service’, he should vote with his feet ..

PS you are doing the right thing by asking others what they think of their Agencies (if people did more research before parting with their money, there would be a lot fewer cowboy operators ..)

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Disabuse yourself of the notion that Coke or any other “food” purveyor has the best interest of anyone except a major stockholder at heart.

They would advertise it as “Part of a nutritious breakfast” if they thought it would fly.

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Try calling some of the Memphis outdoor billboard vendors listed here – (scroll down for Memphis)

outdoorbillboard.com/Directory/tennessee%20outdoor%20advertising.htm

Good luck!

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I think you a talking about different variations of structurally secure pylon signs.

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I live in the Midwest and just left a marketing job where we used outdoor. You have two sizes of boards — posters and bulletins. Posters are the smaller size boards you see and bulletins are the large ones. The smaller boards ran around $600 a month for rental. The large ones ran around $1,500 to $2,000 a month. You might also look into doing a six-month poster showing. This means you might have several posters that rotate to various locations over the six-month period. Often, outdoor companies run special rates on poster showings, so be sure to ask.

You might check out this web site.

http://www.lamaroutdoor.com/index.html

They have a rate calculator. You can put in where you live, and they give you the various sizes of boards and the rental rates.

In addition to the monthly rate, you must also pay in the beginning for the panels that go on the boards. I can’t recall the exact cost of the posters for the smaller boards, as someone else handled this. The cost for the vinyls for the large boards was around $1,000 each. The outdoor company can design it for you, and I would highly recommend that. Outdoor design is tough. What you think will show up very well may not once on the board. I learned, the hard way, that the graphic designers at the outdoor company are skilled at knowing what will work.

One last thought. Something I had considered in the past, instead of billboards, was to do an auto wrap. If your business has a decent van or auto, you can purchase a wrap for around $6,000. It would be traveling all around, and over the course of a year, would be less than six months of renting a large billboard. Just a thought.

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Ok, here’s both my feet lol, sorry i haven’t really repainted them for a while

http://s608.photobucket.com/albums/tt164/frootytooties/?action=view&current=jpeg-3.jpg&newest=1

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The first thing you’ll need is planning permission to do this. There are costs associated with doing so. Do you have a piece of land to site it on or will you need to rent a piece of land?

It’s key to ensure that where you propose siting it is the sort of place that will be seen by high volumes of people so that advertisers willingly spend with you.

Check out JC Decaux’s site for more information about billboards. They’re the leading company in the UK and Europe

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My understanding is that any God is better than no god. I wouldn’t be surprised by a non-reaction…

Buddy: If your religion can’t withstand the criticism of yourself and others, is it really worth believing in?

I don’t see a lot of atheists flying planes into buildings. I also don’t see a lot of atheists oppressing the rights of other human beings. I don’t see atheists stoning women or using their non-belief to justify not seeking medical attention for a sick child. I don’t know about where you live, but where I do, I don’t see atheists trying to legislate a warped version of morality that’s nothing but a steaming pile of hypocrisy when spouted by it’s representatives.

If a billboard is what it takes to end such crimes against humanity at large, then I’m all for it.

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Here’s an easy one … print up the name of the product/radio station/web site/whatever you are advertising on individual pieces of paper, with each letter printed on an 11×17 sheet of paper as big as possible. Get one person per letter to hold them on walkway across a local interstate.

For example, if you campaign is to quit smoking and to refer people to quitsmoking.com, you might print up (each letter on a separate sheet) QUITSMOKING.COM

Display it over the interstate during morning and afternoon rush hour. It’s incredibly cheap, and effective. You might even get the local paper or radio news team to do a story about your campaign.

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Sometimes they say He Saves but they don’t mention at which bank

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there is no point in doing this, as the world know about the case, and there is no need to remind them.
its just a cheap attempt by them do some damage control,

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why don’t u search on google???

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You sound like you are waiting for this to happen. DOn’t wait. Go into an advertising agency tomorrow and say that you want to “volunteer”. They will smile because no one will ever have offered to volunteer (like this was a charity). If you can get one of the Vice Presidents to speak to you, you can work on your first project tomorrow. You will bring a smile to their faces because they will sense your eagerness. What have you got to lose. /

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I think you’re talking about media agencies. They help you plan, negotiate, and buy media (e.g., ad space) in Print, TV, Radio, Online, Outdoor, etc. Large media agencies have accounts with advertisers who may spend as much as a few billion dollars a year. However, there are also smaller media agencies who specialize in buying local ad spaces or focus on a particular type of advertising.

Check out the following articles on media planning and buying and how to select and buy media:

http://www.marketingzone.com/290-advertising-media-planning-and-buying

http://www.marketingzone.com/334-how-select-and-buy-advertising-media

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Wikipedia has a list, sorted by 2005 revenue, at http://en.wikipedia.org/wiki/List_of_advertising_agencies

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I found a company that might have the info you need. The link is below.

Dale